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How Do U.S. Voters Feel and How Will They Act?

Presidential Election 2020: Emotions and Future Behavior of U.S. Voters

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How to Influence Phenomena and Build Brands Through Emotions and Behavior?

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Understanding and influencing phenomena through emotions

Fulfill ​your mission, build your brand

Brands are increasingly reacting to and involving themselves in significant phenomena – to be responsible and to respond  to consumer values and expectations.

Also organizations, authorities, politicians, and associations need to understand and influence phenomena. It's part of their missions. Not to mention media, living on the phenomena that shake people, society, business, and the world.

A phenomenon is something meaningful and unusual. Evolving phenomena may become trends and megatrends. They arouse emotions and have a strong influence on behavior. Actually people become one with phenomena and trends through their emotions, behavior, and engagement.

To understand phenomena and trends, to influence them responsibly, and to benefit from them, you need empathy: By predicting consumers' or citizens' behavior, and by perceiving emotions and meanings behind them, you can make a difference in your brand or mission.

 

Would you like to know more and get free phenomenal data?

Brand is behavior

Strive for loyalty and advocacy through ​emotions.

People connect with brands through their subjective appraisals, emotions, and behavior. Emotions have a crucial impact on behavior. Customer behavior and engagement make up the fundamental nature of brands.

To become one of the winners of the 2020s you need empathy: By understanding your customers' behavior patterns, and by considering emotions and meanings behind them, you can design your brand to build positive engagement, loyalty, retention, good word of mouth, competitive edge, and growth. The ultimate essence of your brand is your customer's love and loving behavior.

 

Would you like to know more and get free brand data?

Data, insight,

empathy, impact

NayaDaya Inc. uncovers the emotional and behavioral impact of phenomena and brands.

Through the data-driven insight, it's possible to understand and influence emotions, behavior, and engagement. 

NayaDaya is striving for empathy and impact, to empower responsible organizations and brands to thrive and shape the world.

Let's be in touch on social media.
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