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  • Writer's pictureNayaDaya

Blog: Responsive M&A Playbook Extension for People and Culture – AI and Science Made It Possible

"Through our People Risk Analytics™, we've achieved something remarkable. By harnessing emotion and behavior intelligence alongside AI and science-driven algorithms, we have engineered a dynamic, responsive, and socially sustainable M&A integration playbook extension for people and culture," writes Timo Järvinen, Co-Founder at Finnish NayaDaya Analytics Inc.

M&A playbooks are essential for providing structured guidance to manage the complex integration of multiple businesses. They detail the key strategies and steps needed to combine operations, cultures, and technologies, aiming to realize synergies and achieve value objectives.

However, common challenges with these playbooks include rigid frameworks that struggle to adapt to unique organizational needs, effectively solve emerging problems, and adequately address employee and culture-related risks. This is concerning, since mergers and acquisitions rarely meet their goals, and issues related to people and culture are the most frequent causes of failed integrations.

If you don't want to become another statistic in the long list of failed M&A processes, accepting the status quo is no longer an option. But don't worry, a revolutionary new method is here to change the game.

People Risk Analytics™, crafted by NayaDaya Analytics Inc. enhances traditional M&A playbooks, not replacing them but augmenting them with a groundbreaking approach.

By posing the same three standardized questions to employees, our AI and science-based algorithms generate a dynamic and intelligent extension to existing playbooks. This patent-pending method and technology responds proactively to employees' emotions and predicted behaviors throughout the integration process.

Our innovative approach offers extremely visual and intuitive insights into people risk levels, the root causes of these risks, and action points and recommendations. It aims to prevent people-related issues such as high employee turnover and productivity declines, thus securing the integration process against potential breakdowns.

This method not only helps to avoid significant financial losses but also uses AI ethically to promote empathy, compassion, and social sustainability. Our solution represents a win-win for both people and businesses.

This game-changing invention is already in use and ready to support our customers and partners who aim to lead in their fields. We are at the forefront of a transformative movement that is reshaping how businesses integrate and thrive. Actually, empowered by this platform and guided by the intelligent algorithms, we can effectively navigate the risks inherent in any transformation.

If you want to be at the cutting edge of this exciting evolution, please contact us to lead the way forward together.

Timo Järvinen, Co-Founder, Value Creator

NayaDaya Analytics Inc.

Tel. +358 40 505 7745

NayaDaya Analytics Inc. pioneers in People Risk Analytics™, offering a game-changing solution to identify people-related risks and avoid financially significant failures in mergers, acquisitions, and transformations. The patent-pending method and technology combines science-based algorithms, AI, empathy, and social sustainability. Discover more at 


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