Empathy and sustainability: higher value to people, the planet, and your business

The Missing Piece of Sustainability

NayaDaya Inc. is an empathy analytics company that empowers its customers to build an edge and a handprint from the missing piece of sustainability: human experience and engagement.

NayaDaya symbol is about empathy, interaction, and balance
“Empathy and analytics guide us to prioritize actions and communications. By increasing understanding, we engage citizens, promote public transport as well as strengthen both the sustainable development and our own brand.”

Helsinki Region Transport HSL

Mari Flink, Director

Global Race to Sustainability – What Is Missing?

In the accelerating global race to sustainability, mere compliance does not provide an advantage. Instead, competitive edge comes from experiences.

Higher Value From Sustainability Through Empathy and Experiences

Sustainability experiences can be explored through Empathy Analytics™, based on emotions, science, and data. The method creates an intuitive snapshot of the environmental, social, and governance (ESG) aspects of sustainability.

Deeper Dive into Two Sides of ESG: Compliance and Experience

ESG is a widely used framework for environmental, social, and governance aspects of sustainability. With increasing reporting obligations you should remember that compliance is only the baseline for the worldwide race to sustainability. The real competition takes place in the level of experience and behavior.

ABOUT US

NayaDaya Inc. is an empathy analytics company that empowers its customers to build an edge and a handprint from the missing piece of sustainability: human experience and participation.

Empathy Analytics™, based on emotions, science, and data, makes it possible to explore sustainability experiences and engagement among employees and customers.

The method prioritizes work and communications in the context of environmental, social, and governance (ESG) aspects of sustainability.

Different shades of green symbolize diversity of people and the environment and sustainable actions