Powered by AI and emotional & behavioral science, People Impact Analytics® predicts what drives success or failure in M&A processes and transformations. The insights connect human, structural, and operational factors into future behavior and outcomes. Protect your investment, engage your people, and lead change from the reality they experience.
A brief overview of what People Impact Analytics® is and why it is foundational to mergers, acquisitions, and transformations.
View Executive Summary→A deeper look into the method and technology behind People Impact Analytics® – combining AI, science, and analytics from data collection to predictive insights and action focus areas.
Dive into the Solution→Learn how consulting firms and advisors can use People Impact Analytics® to strengthen their offerings, stand out from competitors, and deliver exceptional business value to clients.
Explore Partnership→Easy to Use, Repeat, and Scale
Across Mergers, Acquisitions, and Transformations
Only Three Questions to Employees
Analytics Powered by AI & Science
Predictive Insights & Actions
Only three questions – our analytics reveals the break points in your M&A integration or transformation
People Impact Analytics® is a game-changing analytics solution for identifying and mitigating people-related risks and fostering inclusive, sustainable change in Mergers and Acquisitions (M&A) and other business transformations. Typical people risks include increasing employee turnover, resistance to change, quiet quitting, and productivity collapse. For M&A specifically, the analytics covers use cases from due diligence to pre-close and post-close integration stages.
The analytics is based on emotion behavior science, AI, and M&A and change process intelligence.
What the analytics does: The analytics reveals employee experiences and their business impacts, explaining
How it works: The process follows three clear phases –
Business benefits: The explanatory and predictive power of the analytics enables you to
People Impact Analytics® excels in multi-geo, multi-language, multi-cultural setups and can be deployed essentially anywhere in the world. It works great with as little as ten surveyed people to thousands or tens of thousands. It requires no installations and no trainings, and it’s easy to get deployed. It is fully anonymous, safe and compliant - truly a standardized, scalable and low-risk solution. You can focus on what truly matters, reduce uncertainty, and lead change toward your business goals.
We work both directly with the clients, and also through our partner network including Deloitte.
Contact info@nayadaya.com to hear and discuss more.
People Impact Analytics® does not receive, store, nor process any personal information at all.
Hence, the surveys and the following analyses are fully anonymous. NayaDaya Analytics does not even receive email addresses of the targeted people, so we do not know who the respondents are.
We have a strict end-to-end protocol in place to protect the anonymity, starting from initial automatic redaction of any incidental personal data, and ending with a human curation of the analysis report to validate the anonymity
The only case for which NayaDaya Analytics processes personal information is using business contacts for the purpose of marketing and sales. This is not part of the analytics solution. See Privacy Notice | NayaDaya Analytics.
Deploying People Impact Analytics® is very easy for the client. It constitutes a single task, rather than a separate project, in the client’s wider ongoing program (their M&A integration, for example). As a client you don’t need to assign a project manager - you can focus on the business results.
The stages in the analytics deployment are
No installations or trainings are needed on client end.
We assign a human Service Deliver Manager who helps the client to deploy the analytics easily and successfully.
As global M&A activity continued to rebound through 2025, the cumulative impact of deal execution risk has grown as well. Most M&A leaders would agree that people and culture are critical to value creation—yet these risks are often assessed inconsistently, and mitigation plans are not specific enough to protect deal value. In our upcoming webinar on February 18, we’ll explore how to quantify people risk and build a clear business case for targeted mitigation.
Astu Labs, an accelerator of organizational AI capability, and NayaDaya Analytics, a pioneer in human-centered analytics, have entered into a strategic partnership. The collaboration ensures that AI transformations succeed not only as tool adoptions but by unlocking the full, shared potential of people and AI.
Conducting People Due Diligence is hard for both the buyer and the seller: the data you need is often subjective or simply unavailable, especially without access to employees. With our AI- and science-based People Impact Analytics®, we have diagnosed employee experience in M&A integrations for years. Building on recent innovations, our analytics now enables Due Diligence as well. On our webinar on November 25 to heard how to accurately measure, analyze and flag people- and culture-related risks and protect deal value before Day 1.
With our AI- and science-based People Impact Analytics®, we have been measuring employee experience in M&A integrations for years. Many of our findings challenge conventional wisdom. In our webinar on October 28, we opened up our wealth of insights and explored what people truly do — and do not — go through during an integration — and how you can respond effectively.
See how three simple questions translate into clear priorities and concrete actions without heavy surveys or complex setup.
